Friday, January 28, 2011

Walmart now has ANTI-Aging Make-Up for 8-12 year olds? WTH!

What exactly is geoGirl?

It's a new line of 69 cosmetics products, from blush and mascara to exfoliators, aimed at the tween market. It's designed especially for young girls who want to use "real cosmetics, but with natural ingredients," says Joel Carden of Pacific World, the line's manufacturer. All products will be free of chemicals like paraben, phthalates, and sulfates, with a minimal use of synthetic colors and fragrances, a move "designed to attract parents worried about the excess chemicals in make-up," according to the Daily Mail.

Honestly, I don't care how "Natural" it is, my daughter (who is only 3 now by the way) is not going to be exfoliating her skin at 8, 9, 10, 11 or 12! It amazing how we as a society push looking young forever so much that now we are actually creating a make-up skin care line for young girls. I read some where that allowing our daughters to use these products shows them that their already natural beauty is not good enough at a young age. That could also get them addicted (strong word but I don't mean it like that) to make-up too early. I can see a little lip gloss (only) here and there. All girls see mommy getting ready in the mirror and want to do what she does, but I can't see my young daughter doing her own make-up like she really has somewhere to go! LOL! I am sure this line of cosmetics will be a hit because obviously there is a market for it. I really just think that we are pushing the idea that our natural beauty is not good enough at such a young age that it could also lead to self esteem issues early. It's going to interesting how this product effects the young girls that use it. It will also be interesting to see how their product line grows!  Will you buy it for your daughter?

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